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2008
ACTION GOALS
OBJECTIVE: Manage
and further develop the Chamber family of
websites. Increase web traffic by implementing advanced
search
engine optimization techniques. (2007 Visitors - 2.6
million)
DAYTONACHAMBER.COM
- Maintain status as
most relied upon area site
- In September, begin work
on the 2009 Legislative Priorities Package
- Continue to add
enhancements throughout the Chamber’s website increasing
end-user experience
DAYTONABEACHSPORTS.COM
- Develop our Sports
Website into an avenue for information unique to the
Prospecting Daytona Beach area
OFFICIALBIKEWEEK.COM
- Continue to be the
premier site for Bike Week related information
- Update Master
Calendar, Bike Week Survival Guide, Accommodations and
Vending Area
- Review and enhance
Bike Week Picture Gallery, Official Merchandise and
Event Services
CHOOSEDAYTONA.COM
- Target business
sectors to encourage relocation to the area
- Research related
websites for direction
- Add new features
designed to increase BDP recruitment efforts
RESPONSIBLEDEVELOPMENT.COM
- Volusia County
Association for Responsible Development’s (VCARD) site
willpromote the involvement of professionals who work in
all aspects of land development
- Increase online
content and inclusion in the major search engines
DAYTONAYPG.COM
- Complete transition of
the Daytona Beach Young Professionals Group website
- Support existing
features and investigate new initiatives for ‘08
MOTORSPORTS.COM
- This new website,
created by the Motorsports Think Tank, will generate
fresh ideas on how to enhance motorsport related growth
- Promote the motorsport
industry in our local community and surrounding area
2007 ACCOMPLISHMENTS
DAYTONACHAMBER.COM
- Enhanced The Chamber’s
Online Searchable Membership Directory
- Improved graphics and
increased ease of use
- Upgraded Chamber
member profiles to reflect membership in Chamber
affiliate organizations (VCARD and BDP)
- Developed Chamber
Member area focused on Chamber membership and created
the ability for organizations to have multiple email
contacts
- Created an area online
to showcase past Chamber Newsletters
- Created an area for
the 2007 Plan of Action featuring each department and
including the
- 2007 Executive
Committee, Chamber Board and Chamber Staff
OFFICIALBIKEWEEK.COM
- Promoted the “World’s
Largest Motorcycle Event® to a national and
international audience
- Maintained updated
calendar of events for potential visitors
- Provided vending
information and availability to assist local businesses
- The Chamber’s Online
Visitor Information Center was updated with emphasis on
online content
CHOOSEDAYTONA.COM
- Successfully launched
the new Business Development website
- Provided searchable
Real Estate Database for BDP members used to promote
commercial property available for sale or lease
2008 Executive Committee
l 2008 Board of Directors
l Staff
Business Development l
Community Development
l Government Relations
Membership
l Events / Communications
l VCARD
l Internet/Chamber Websites
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